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Published by Wiley
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Is DON DRAPER a good man? What do PEGGY, BETTY, and JOAN teach us about
gender equality? What are the ethics of advertising -- or is that a
contradiction in terms? Is ROGER STERLING an existential hero? We're better people than we were in the sixties,
right? With its swirling cigarette smoke, martini lunches,
skinny ties, and tight pencil skirts, Mad Men is unquestionably
one of the most stylish, sexy, and irresistible shows on television.
But the series becomes even more absorbing once you dig deeper into its
portrayal of the changing social and political mores of 1960s America
and explore the philosophical complexities of its key characters and
themes. From Socrates, Plato, and Aristotle to John Kenneth Galbraith,
Milton Friedman, and Ayn Rand, Mad Men and Philosophy brings
the thinking of some of history's most powerful minds to bear on the
world of Don Draper, and the Sterling Cooper ad agency. You'll gain
insights into a host of compelling Mad Men questions and
issues, including happiness, freedom, authenticity, feminism, Don
Draper's identity, and more -- and have lots to talk about the next
time you find yourself around the water cooler. pub date: 2010-06-01 | | 9780470603017 |
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